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Lot #1061D - Three WWII Counter Top Recruitment Displays - 'How she'll prize your letters from overseas', one of a series

  • Auction House:
    Davidson Auctions
  • Sale Name:
    Christmas Fine Arts incl. Decorative & Asian Arts, Silver & Jewellery - Session II
  • Sale Date:
    07 Dec 2022 ~ 4pm (AEDT)
  • Lot #:
    1061D
  • Lot Description:
    Three WWII Counter Top Recruitment Displays - 'How she'll prize your letters from overseas', one of a series
    of Australian Commonwealth Military Forces Second World War recruitment posters issued under the title "JOIN the AIF" This poster is subtitled 'How she'll prize your letters...' and features a woman's hand holding a photograph of her soldier boyfriend on a camel. The letter is one of a bundle of other letters tied with ribbon. The image is in black and white set against a bright yellow background in the top two thirds of the poster with the main title and rising sun emblem printed in white beneath. The photograph featured was taken by D Parer in 1940 of Pte J.James taking a camel ride (AWM001125) (Offset Lithograph on Card); Make her proud to say... "My Son Overseas" one of a series of Australian Commonwealth Military Forces Second World War recruitment posters issued under the title "JOIN the AIF" This poster subtitled 'Make her proud to say..." My son overseas" links patriotic loyalty with familial loyalty. The image is of stylised graphic of a bundle of letters, a framed photograph of soldier and knitting all placed together on an ordinary side table. These symbols of domesticity signify a mother's pride in her son serving overseas. The image is set against a blue background with the title 'JOIN the AIF' and the rising sun emblem printed in blue beneath. The black and white photograph printed in the frame is an actual photograph of an Australian Serviceman. This edition is a smaller version mounted on cardboard with a cardboard support. The photograph contains servicemen Lieutenant William Patrick Ryan, 2/2nd IFN BN; & 'Your country needs you! Join the A.I.F NOW! Australian Commonwealth Military Forces (AIF) Second World War recruitment poster. A black and white image of Winston Churchill's head and left hand pointing toward the viewer dominates the majority of the poster. The badge of the AIF is positioned lower right in monotone red. The main title and message appear below in red text and in reverse white text in a red printed block. This poster is derivative of the pointing finger and appeal of Alfred Leete's 1914 design of Lord Kitchener. Significantly, in this 1940 poster, Churchill rather than an Australian figure is used, as he had been in United Australia Party posters during the September 1940 federal elections
    Photolithograph on Cardboard
    37x24cm each (overall)
  • Provenance:
    Australian War Memorial, Canberra (deaccession).
  • Estimate:
    A$50 - 100
  • Realised Price:
    *****

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  • Category:
    Collectables

This Sale has been held and this item is no longer available. Details are provided for information purposes only.



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